Fact: Wellness Plans – It’s Easy to Wait Part Two

This is part two of a two part posting exploring the most common reasons we hear from practices on why they took so long to implement wellness plans or why they have not yet started offering a wellness program.   As mentioned in the last post, nothing comes without hard

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Pet Owners are Going to Need Help Affording Pet Care

The veterinary industry has responded with compassion, innovation, and hard work in the quest to help pet owners during these uncertain times. Veterinary professionals, support team members, and the industry are working together to get through the challenges of delivering pet care and treatment during the COVID-19 pandemic.

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Considering A Third Party Wellness Partner?

VCP was founded on the simple premise that to enable treatment and promote lasting health, a veterinary practice must maintain a healthy bottom line. Today, more than 350,000 plans run on VCP’s software, underscoring the significant impact of VCP wellness solutions. VCP’s partners see higher compliance rates for services both inside and outside of wellness plans. They also experience 10% to 15% growth in practice revenue and dramatic increases in per-pet spend. 

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The Features of The Business of Wellness Cont.

Last week, we reviewed three fundamental features of the Business of Wellness. If you missed the post, you can find it here. This week, we’re turning our attention to three additional features. As you compare the various wellness solutions available today, carefully examine the “business services” they provide and make

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Build Awareness of Your Wellness Plan Program

By now, you understand the value of generating excitement about wellness plan programs among existing and prospective clients. In our last post, we outlined how to create a groundswell of interest in wellness by incorporating the fundamentals of branding and marketing in your practice. If you missed the post, read

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Wellness Plans. An Extension of Your Practice Brand

In recent posts, we’ve explained the elements and advantages of the Business of Wellness and Practice of Wellness in your veterinary practice. Today, we dive into concepts that might seem foreign running a pet wellness program — branding and marketing. A veterinary practice can be hectic and full of daily

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